Clickseed Blog

How long should a blog post be

Quality vs Quantity: How Long Should a Blog Post Be?

By Jim Robinson | Content Marketing
Posted June 22, 2017

Is there a typical blog post length? If so, how long should a blog post be? At one time (pre-2010), blog posts written for SEO—regardless of length—could rank with the right tags, keyword density, a high number of backlinks, and a page rank higher than competitors. While algorithm updates occurred prior to 2010, Google Panda shook … Read More

The importance of seo at each stage of the buyer journey by ClickSeed

The Importance of SEO at Each Stage of the Buyer’s Journey

By Jim Robinson | SEO
Posted June 15, 2017

  While focusing on the buyer’s journey and related strategies is a worthy endeavor, neglecting SEO principles as they relate to the buyer journey will deliver sub-standard results. For example, ranking on page one for an informational keyword is a step toward awareness, the first step in a buyer’s journey roadmap. If buyers are arriving … Read More

Guide to Redirecting HTTP to HTTPS

SEO-Friendly HTTPS Migration Guide (Includes Checklist)

By Jim Robinson | SEO
Posted July 5, 2016

When it comes to jumping on trends, I think the sweet spot is that point where you get the benefits of being a relatively early adopter, but the assurance that comes from learning from those who have gone before you. That’s pretty much where we are with the trend of moving to an HTTPS-only world. At … Read More

Easy Google Analytics filters

5 Easy Google Analytics Filters You Can Implement Today

By Kyle Sutton | Web Analytics
Posted October 22, 2015

There’s no shortage of ways we count on analytics in our day-to-day operations in digital marketing. Whether it’s showing tangible progress in a monthly report or pinpointing the cause of a drop in site traffic, the existence of data – and more importantly, accurate data – can be the linchpin to success here. It’s for … Read More

7 Steps to Achieve Long-Term Success with Your Content Marketing Plan

7 Steps to Achieve Long-Term Success with Your Content Marketing Plan

By Allison Torsani | Content Marketing
Posted October 8, 2015

Not surprisingly, content is set to (yet again) be acclaimed as king in 2016. Research shows that content marketing has become the second leading element of digital marketing budgets, only behind mobile—and with good reason. After all, it’s content that keeps your readers engaged, draws users to the site, and performs in SEO. Additionally, it’s extremely … Read More

Google's In-Depth Articles

Understanding Google’s In-Depth Articles in Search

By Kyle Sutton | SEO
Posted May 19, 2015

Google’s search results page (or SERP, as we call it) has become increasingly more complex over the years. From the rise of localization and personalized search to Google’s own injection of results via Knowledge Graph and answer boxes, you’d be hard pressed to generate the same results twice with the multitude of factors in play. … Read More